About the Company
VMLY&R is a global marketing and communications company that operates at the intersection of brand and customer experience. We create connected brands that drive value and growth, offering capabilities in brand strategy, advertising, digital and social marketing, commerce, and media. With a network of offices worldwide, we pride ourselves on fostering innovation, creativity, and a collaborative spirit to deliver transformative results for our clients.
Job Description
Are you a creative visionary with a passion for visual storytelling and a deep understanding of the Pinterest platform? VMLY&R is seeking a talented Visual Storyteller to join our dynamic digital media agency team in Fishers, Indiana. In this role, you will be responsible for conceptualizing, creating, and optimizing compelling visual content strategies specifically for Pinterest, driving engagement and brand awareness for our diverse portfolio of clients. You will translate client objectives into captivating visual narratives, leverage Pinterest trends, and analyze performance to continually refine our approach.
Key Responsibilities
- Develop and execute comprehensive Pinterest visual content strategies aligned with client goals and target audience insights.
- Design and create a wide range of visual assets, including Pins, Idea Pins, video content, and infographics, optimized for Pinterest's unique ecosystem.
- Conduct thorough research on Pinterest trends, best practices, and competitor activities to inform strategy and content creation.
- Collaborate closely with content strategists, copywriters, media planners, and account managers to ensure cohesive campaigns.
- Manage content calendars, scheduling, and publishing across multiple client accounts.
- Monitor and analyze Pinterest performance metrics, providing actionable insights and recommendations for optimization.
- Stay current with platform updates, algorithm changes, and emerging visual design tools and techniques.
- Present creative concepts and performance reports to clients with clarity and confidence.
Required Skills
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro, After Effects).
- Proven experience in creating engaging visual content specifically for Pinterest.
- Strong understanding of Pinterest's algorithm, best practices, and monetization features.
- Exceptional visual storytelling and graphic design skills.
- Excellent communication and presentation abilities.
- Ability to work independently and collaboratively in a fast-paced agency environment.
- Solid understanding of digital marketing principles and analytics.
Preferred Qualifications
- Bachelor's degree in Graphic Design, Marketing, Communications, or a related field.
- Previous experience working in a digital media or advertising agency.
- Demonstrable portfolio showcasing successful Pinterest campaigns or visual storytelling projects.
- Experience with other social media platforms and content creation.
- Knowledge of SEO principles as they apply to Pinterest.
Perks & Benefits
- Competitive salary and performance bonuses.
- Comprehensive health, dental, and vision insurance.
- Generous paid time off and holidays.
- 401(k) retirement plan with company match.
- Opportunities for professional development and continuous learning.
- Creative and collaborative work environment.
- Access to the latest design tools and technologies.
- Hybrid work model offering flexibility.
How to Apply
If you are interested in this position, please click the "Apply Now" button below. To ensure your application is properly considered, please prepare the following:
- An up-to-date Resume or CV
- A brief cover letter summarizing your experience and motivation
Applications are reviewed on a rolling basis. Only shortlisted candidates will be contacted for an interview.
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