About the Company
Etsy is the global marketplace for unique and creative goods. We are home to a universe of special, extraordinary items, from unique handcrafted pieces to vintage treasures. Our mission is to keep human connection at the heart of commerce. We empower millions of creative entrepreneurs to start, manage, and scale their businesses, fostering a vibrant ecosystem of makers, buyers, and sellers around the world.
Job Description
Are you a visually-driven marketing expert with a passion for Pinterest? Etsy is seeking a talented Pinterest Professional to join our dynamic marketing team. In this 100% remote role, you will be instrumental in developing and executing Pinterest strategies that drive brand awareness, engagement, and sales for our unique marketplace. You will be responsible for creating compelling visual content, optimizing pins for search and discovery, analyzing performance, and staying ahead of Pinterest trends. This is an exciting opportunity for a creative and analytical individual to make a significant impact on a global brand.
Key Responsibilities
- Develop and implement comprehensive Pinterest marketing strategies aligned with overall brand objectives.
- Create and curate high-quality, engaging visual content (pins, videos, idea pins) optimized for Pinterest.
- Manage and grow multiple Pinterest accounts, ensuring brand consistency and aesthetic appeal.
- Conduct keyword research and implement SEO best practices for Pinterest content.
- Monitor, analyze, and report on Pinterest performance metrics, identifying trends and areas for improvement.
- Stay up-to-date with the latest Pinterest features, best practices, and algorithm changes.
- Collaborate with content creators, designers, and other marketing teams to ensure integrated campaigns.
- Manage Pinterest advertising campaigns, including budget allocation and performance optimization.
- Engage with the Pinterest community and identify key influencers for potential collaborations.
Required Skills
- Proven experience in Pinterest marketing and strategy.
- Strong understanding of Pinterest algorithms, best practices, and analytics.
- Proficiency in visual content creation and curation tools (e.g., Canva, Adobe Creative Suite).
- Excellent written and verbal communication skills.
- Analytical mindset with the ability to interpret data and make data-driven decisions.
- Ability to work independently and collaboratively in a remote team environment.
- Detail-oriented with strong organizational and time management skills.
Preferred Qualifications
- Bachelor's degree in Marketing, Communications, or a related field.
- Experience with Pinterest advertising campaigns.
- Knowledge of e-commerce platforms and digital retail trends.
- Portfolio showcasing successful Pinterest campaigns.
- Familiarity with other social media platforms and their integration with Pinterest.
Perks & Benefits
- Competitive salary and comprehensive benefits package.
- 100% remote work flexibility.
- Generous paid time off and holiday schedule.
- Health, dental, and vision insurance options.
- Employee discounts on Etsy purchases.
- Professional development and growth opportunities.
- Vibrant, inclusive company culture.
- 401(k) matching program.
How to Apply
If you are interested in this position, please click the "Apply Now" button below. To ensure your application is properly considered, please prepare the following:
- An up-to-date Resume or CV
- A brief cover letter summarizing your experience and motivation
Applications are reviewed on a rolling basis. Only shortlisted candidates will be contacted for an interview.
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