About the Company
Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations Services, and Accenture Song—all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 738,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create long-lasting value for our clients, people and communities.
Job Description
We are seeking a highly motivated Pinterest Information Specialist with a strong Digital Data focus to join our dynamic team in Houston. This role involves managing and optimizing our presence on Pinterest, leveraging data analytics to drive content strategy, audience engagement, and overall platform performance. The ideal candidate will have a keen eye for visual trends, a deep understanding of Pinterest’s ecosystem, and proven experience in data analysis to inform decision-making. You will be instrumental in transforming raw data into actionable insights, helping to shape our digital marketing efforts on one of the most influential visual discovery engines.
Key Responsibilities
- Develop and execute Pinterest content strategies aligned with overall marketing goals and brand guidelines.
- Monitor, analyze, and report on Pinterest performance metrics, including impressions, saves, clicks, and conversions.
- Utilize analytics tools to identify trends, user behavior patterns, and opportunities for growth on Pinterest.
- Conduct keyword research and optimize pin descriptions, titles, and boards for maximum search visibility.
- Collaborate with content creators, designers, and marketing teams to ensure a consistent and high-quality visual presence.
- Stay updated on Pinterest algorithm changes, best practices, and emerging features.
- Identify and engage with key influencers and communities on Pinterest to expand reach.
- Manage and maintain Pinterest boards, ensuring they are organized, visually appealing, and relevant.
- Provide recommendations for A/B testing and experimentation to optimize Pinterest campaigns.
Required Skills
- 2+ years of experience in digital marketing or social media management, with a specific focus on Pinterest.
- Proven experience with Pinterest analytics and data interpretation.
- Strong understanding of visual content strategy and best practices for Pinterest.
- Proficiency in data analysis tools (e.g., Google Analytics, Pinterest Analytics, other social media analytics platforms).
- Excellent written and verbal communication skills.
- Ability to work independently and collaboratively in a fast-paced environment.
- Detail-oriented with strong organizational and project management skills.
Preferred Qualifications
- Bachelor's degree in Marketing, Communications, Data Science, or a related field.
- Experience with other visual platforms (e.g., Instagram, TikTok) and their respective analytics.
- Familiarity with marketing automation and CRM tools.
- Knowledge of SEO principles as they apply to Pinterest.
- Experience in A/B testing and conversion rate optimization (CRO).
Perks & Benefits
- Comprehensive health, dental, and vision insurance.
- Generous paid time off and company holidays.
- 401(k) retirement plan with company match.
- Professional development and training opportunities.
- Flexible work arrangements (where applicable).
- Employee wellness programs.
- Commuter benefits.
- Dynamic and inclusive work culture.
How to Apply
If you are interested in this position, please click the "Apply Now" button below. To ensure your application is properly considered, please prepare the following:
- An up-to-date Resume or CV
- A brief cover letter summarizing your experience and motivation
Applications are reviewed on a rolling basis. Only shortlisted candidates will be contacted for an interview.
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